Rockstar Games has been known for really pushing the envelope when it comes to gaming. Think Rockstar and you imagine games that are filled with violence and questionable game content — Grand Theft Auto, State of Emergency, The Warriors, Table Tennis. Okay, maybe not Table Tennis but you get the picture.
Now Rockstar is set to release another controversial game under its banner – the aptly named Bully. The game is already getting a lot of attention because some quarters (okay, the moral prudes) are claiming that the game will teach children negative values. Rockstar has been known to firmly stand behind its product despite the whirlwind of controversy (for example the Hot Coffee patch for GTA: San Andreas) and it looks like it will do so with Bully.
Or will it? There are now some rumors that Rockstar Games has decided to change the title of the game in some territories as a way of answering the public outcry from parents and certain other groups. Based on an article written in Computer and Video Games, Bully’s name outside the United States will be changed to Canis Canem Edit, which is Latin for Dog Eat Dog and the motto of the fictional Bullworth Academy, the school in the game.
The rumor though is getting more and more likely to be true what with the product page of the UK online retailer Game carrying the game name change in its pages including the box art to reflect the change. The box art is similar to previously released promotional art – the school’s crest on a blue background. The difference here is that the new title is seen arced across the top of the crest.