We all know about ads online. Visit any web site and the chances are that you will come across an ad or two – probably more. Even blogs are not exempt from them. Now, it seems that ads are going to permeate the gaming world as well and no less than EA is going to be one of the major backers of this movement!
According to a news item from BBC:
Electronic Arts is to release a free online version of the popular Battlefield game to be supported by adverts and micro payments. The PC game, Battlefield Heroes, will be available only online later this year, and will not be sold in shops. The move marks EA’s first major attempt to tap into new sources of ad-driven revenue in Western markets.
So how is the gaming world taking this piece of news? From what I have been reading, there are mixed reactions. Some gamers are taking it in stride – wait and see if the game will meet their expectations – while others are already saying that EA just killed the series. What I did notice is that a lot of blogs have been posting entries about this move by EA. Not many have said what is on their minds, though.
As for me, I don’t like ads but I do see their value. I am just hoping that EA would be at least tasteful in their use of ads to earn revenue. I suppose I’ll join the band of gamers who are saying “let’s wait and see.”